Search Engine Optimisation (or SEO) was once considered a “dark art”, controlled by armys of computer geeks in their bedrooms. Thankfully, this is no longer the case!
SEO is a set of rules and guidelines that website owners or managers should adhere to, to ensure theirĀ performance in Search Engines (Google, Bing, Yahoo etc) is the best it can be.
Having said that, you cant just “switch SEO on”; there are many factors that affect search performance and embarking on an SEO project with Pipe Up Digital will prioritise and resolve these factors, to drive the results you want